[21] Account Acquisitions and Reviews Update

A lot has been happening lately in the industry. Accounts are in flux and agencies are chomping at the bit to land them. Some agencies are even ending relationships to make room for new accounts. Here is a quick update of what has been going on recently.

Click on any of the links to read more about the moves.

Accounts in Review (Incumbent):

Dick's Sporting Goods 

Bud Light (DDB)

Beyonce 

Applebee's (McCann)

Amstel Light (Richards Group)

Kohler (GSD&M)

HP (let go by Goodby, Silverstein & Partners)

Account Acquisitions (Acquirer):

Bridgestone (Optimedia by Publicis Groupe)

Mike's Hard Lemonade (Grey)

MillerCoors (Arc Worldwide by Publicis Groupe)

GNC (McKinney)

Footlocker (BBDO)

Dunkin' Donuts (Digitas)

Sony Ericsson (PHD)

JC Penny (Peterson Milla Hooks)

YMCA (Y&R, Chicago)